Sport Management

SP 118 Introduction to Sport Management
3 credits (CS)

This course provides the student with an overview of the issues encountered by managers in sports organizations. Ethical and moral issues facing sport managers will also be addressed. The course will explore career opportunities in sport with special emphasis being placed on helping the student understand the qualifications, skills, and career patterns of sport managers. This course is a required course for Management: Sport Management students in their second semester. (Offered spring term)

SP 269 Current Issues in Sport Management
3 credits (CS)

This course introduces students to current topics and issues in the field of sport and sport management. The course provides the student with an in-depth look at and analysis of many of the current issues facing the sports industry as well as issues encountered by managers of sports organizations. The course will help the student apply sport management techniques to effectively address current issues and problems. The course consists of interactive discussion with the students being responsible for presenting and researching the current material. Critical thinking and problem-solving skills are fostered during the course. Topics include gender equity, racial issues, National Collegiate Athletic Association rules, franchise relocations, sport agency, and athlete conduct issues. (Offered fall term)

SP 328 Sport Marketing, Promotion and Sales
3 credits (CS)

The purpose of this course is to examine and explore the concepts and principles of marketing, promotion, and sales in relation to sport and physical activity. Students will examine and develop marketing strategies that can be applied to the sport world. Marketing issues, specific to sport, involving facilities, events, sales, promotion, spectators, consumers, and sponsors will be discussed. Career opportunities in sport marketing are also explored. (Offered spring term)  Prerequisites: SP 118 Principles of Sport Management and BU 240 Principles of Marketing.

SP 357 Organization and Administration of Sport
3 credits (CS)

This course provides knowledge and awareness of the rules and laws governing various sport organizations and participants, including developing an understanding of the structures of various sport governing bodies in amateur and professional sport; developing an awareness of the role of the policies in the management of these organizations; acquiring the skills necessary to develop policies within an organization; understanding the social, legal, ethical, economic, political and educational impact of organizational policies; and understanding how individual sport managers impact organizational policy decisions. (Offered fall term) Prerequisites: BU 100 Principles of Management, BU 233 Human Resource Management, SP 118 Introduction to Sport Management.

SP 364 Sport in Society
3 credits (AS)

This course examines sports through a sociological lens. A critical examination of the impact on sports and society includes a discussion of the cultural, political and economic aspects of sports. (Offered fall term)

SP 368 Legal Issues in Sport
3 credits (CS)

This course is an introduction to the U.S. legal system with a focus on the areas of tort, contract, constitutional, criminal, employment, labor, anti-trust, and agency law as they apply to the sport industry. There is an emphasis on identifying and analyzing legal issues, the ramifications of these issues, and the means of limiting the liability of sports organizations. The course exposes the student to many legal issues facing those in sports organizations. (Offered spring term)  Prerequisite: BU 363 Business Law.

SP 453 Sport Event Management
3 credits (CS)

This course provides students with in-depth, hands-on experience managing all aspects of a major event, applying project management tools and teamwork skills. Students increase their knowledge of, and contacts in, the event management profession. This course is designed to simulate the world of work and is delivered using a problem based learning model. Working in groups, students will direct their own learning by researching, planning, designing, executing and evaluating all facets of a major event. (Offered spring term) Prerequisites: SP 118 Introduction to Sport Management, SP 328 Sport Marketing/Promotions/Sales, SP 357 Organization and Administration of Sport.

SP 455 Financing Sport Operations
3 credits (CS)

This course examines the management core areas of finance and business as they apply to the sport industry. The course provides students with an overview of the business of amateur, intercollegiate, and professional sports enterprises. In addition, the course investigates the business-related issues encountered by managers of sports organizations and covers how business and financial principles can be applied to effectively address these issues. In particular, the course will discuss issues involved in financing sport such as the public financing of stadiums, sponsorships, fund raising, revenue sources, and cost containment. The development of effective communication skills are emphasized through class presentations and written assignments. Leadership and interpersonal communications are developed through small group projects and meetings. Critical thinking and problem-solving skills will be fostered through the use of the case study method. (Offered spring term) Prerequisites: AC 201 Financial Accounting, AC 301 Managerial Accounting, BU 411 Financial Accounting.

SP 488 Sport Management Internship
6 credits (CS)

This internship provides the student with practical experience in the field of sport management. On-the-job experience may be obtained from a variety of local, regional, and national organizations in a variety of fields (interscholastic, inter-collegiate, and professional sports, sport information, sport marketing, and many other opportunities). Students meet with their faculty adviser and are responsible for submitting journals and other assigned work for evaluation. (Offered all terms) Prerequisites: Enrollment in Sport Management concentration and junior standing. (The course is offered in blocks of 3, 6, or 9 credits when combined with BU 481.)