Sport Management

SP 101 Sport Practicum
1 credit

This course is an experiential learning course connecting theory with practice in the field. Students will have the opportunity to gain practical field experiences to enhance learning.

SP 118 Introduction to Sport Management
3 credits (CS)

This course provides the student with an overview of the issues encountered by managers in sports organizations. Ethical and moral issues facing sport managers will also be addressed. The course will explore career opportunities in sport with special emphasis being placed on helping the student understand the qualifications, skills, and career patterns of sport managers. 

SP 2XX Sport Arena and Facility Management
3 credits (CS)

This course teaches students to administer, plan, supervise, market, finance, and schedule for for-profit and non-profit arenas.  Students will practice a variety of skills associated with identifying the primary goals and objectives of arena managers; building and financing an arena and its programs; managing facility operations; administrating marketing plan; and managing human resources.  

SP 269 Current Issues in Sport Management
3 credits (CS)

This course introduces students to current topics and issues in the field of sport and sport management. The course provides the student with an in-depth look at and analysis of many of the current issues facing the sports industry as well as issues encountered by managers of sports organizations. The course will help the student apply sport management techniques to effectively address current issues and problems. The course consists of interactive discussion with the students being responsible for presenting and researching the current material. Critical thinking and problem-solving skills are fostered during the course. Topics include gender equity, racial issues, National Collegiate Athletic Association rules, franchise relocations, sport agency, and athlete conduct issues.

SP 3XX Sport Event Management
3 credits (CS)

This course strategically engages students in the sport event planning cycle from conception, planning, execution, to evaluation. Theories are integrated into applied sport examples as student use data and best practices to make decisions in relation to highly regulated traditional sport events and niche sporting events. Students will be introduced to critical technologies and practical forms that assist event planners during different phases of the event planning cycle.

SP 328 Sport Marketing, Promotion and Sales
3 credits (CS)

The purpose of this course is to examine and explore the concepts and principals of marketing, promotion, and sales in relation to sport and physical activity.  Students will integrate marketing and promotional theory and concepts to applied activities and projects in sport ticket sales, sport merchandise sales, food and beverage sales, and sport sponsorship sales. Prerequisite: BU 240 Principles of Marketing.

SP 335 Leadership Through Coaching
3 credits

This course is a comprehensive introduction to the coaching profession. Emphasis is placed on sport at the high school and serious club levels. Consideration is also given to coaching at other levels, such as youth, recreational, and intercollegiate sport programs. The primary goal of the course is to develop and enhance students' knowledge and understanding of concepts and techniques of coaching and their application to achieving important objectives in working with athletes. The course and textbook combine sport science theory and research with the practical knowledge and methods of expert coaches in the five essential categories of coaching education and professional practice. Principles and practical applications are presented and thoroughly explained for each of these five important dimensions of coaching.

SP 357 Organization and Administration of Sport
3 credits (CS)

This course provides knowledge and awareness of the rules and laws governing various sport organizations and participants, including developing an understanding of the structures of various sport governing bodies in amateur and professional sport; developing an awareness of the role of the policies in the management of these organizations; acquiring the skills necessary to develop policies within an organization; understanding the social, legal, ethical, economic, political and educational impact of organizational policies; and understanding how individual sport managers impact organizational policy decisions. Prerequisites: BU 110 Principles of Management, BU 233 Human Resources Management, SP 118 Introduction to Sport Management.

SP 364 Sport in Society
3 credits (AS)

This course examines sports through a sociological lens. A critical examination of the impact on sports and society includes a discussion of the cultural, political and economic aspects of sports. (Offered fall term)

SP 4XX Organization & Administration of Sport
3 credits (AS)

This course provides knowledge and awareness of the rules and laws governing various sport organizations and participants, including developing an understanding of the structures of various sport governing bodies in amateur and professional sport; developing an awareness of the role of the policies in the management of these organizations; acquiring the skills necessary to develop policies within an organization; understanding the social, legal, ethical, economic, political and educational impact of organizational policies; and understanding how individual sport managers impact organizational policy decisions. Prerequisites: BU 110 Principles of Management, BU 233 Human Resources Management, SP 118 Introduction to Sport Management.

SP 453 Sport Event Management
3 credits (CS)

This course provides students with in-depth, hands-on experience managing all aspects of a major event, applying project management tools and teamwork skills. Students increase their knowledge of, and contacts in, the event management profession. This course is designed to simulate the world of work and is delivered using a problem based learning model. Working in groups, students will direct their own learning by researching, planning, designing, executing and evaluating all facets of a major event. (Offered spring term) Prerequisites: SP 118 Introduction to Sport Management, SP 328 Sport Marketing/Promotions/Sales.

This course strategically engages students in the sport event planning cycle from conception, planning, execution, to evaluation.  Theories are integrated into applied sport examples as student use data and best practices to make decisions in relation to highly regulated traditional sport events and niche sporting events.  Students will be introduced to critical technologies and practical forms that assist event planners during different phases of the event planning cycle.  

SP 455 Financing Sport Operations
3 credits (CS)

This course examines the management core areas of finance and business as they apply to the sport industry. The course provides students with an overview of the business of amateur, intercollegiate, and professional sports enterprises. In addition, the course investigates the business-related issues encountered by managers of sports organizations and covers how business and financial principles can be applied to effectively address these issues. In particular, the course will discuss issues involved in financing sport such as the public financing of stadiums, sponsorships, fund raising, revenue sources, and cost containment. The development of effective communication skills are emphasized through class presentations and written assignments. Leadership and interpersonal communications are developed through small group projects and meetings. Critical thinking and problem-solving skills will be fostered through the use of the case study method. (Offered spring term) Prerequisites: AC 201 Financial Accounting, AC 301 Managerial Accounting.

SP 488 Sport Management Internship
6 credits (CS)

This internship provides the student with practical experience in the field of sport management. On-the-job experience may be obtained from a variety of local, regional, and national organizations in a variety of fields (interscholastic, inter-collegiate, and professional sports, sport information, sport marketing, and many other opportunities). Students meet with their faculty advisor and are responsible for submitting journals and other assigned work for evaluation.  The course is offered in blocks of 3, 6, or 9 credits when combined with BU 481.  Prerequisites:  Enrollment in Sport Management concentration, junior standing, and a minimum 2.0 GPA or permission of instructor.